How to "Thrive in 25" with REIV President Jacob Caine

Smart agents who embrace AI and sustainability now will have "massive opportunities" in the next 3-5 years, according to REIV President Jacob Caine.

Speaking on the Elevate Podcast with Samantha McLean, Jacob shares invaluable insights about emerging industry trends that will create competitive advantages for forward-thinking agents.

Most notably, in this episode, they kick off 2025 with a discussion about banks starting to factor energy efficiency into lending decisions, creating new opportunities for agents who can anticipate this shift.

"There's a massive opportunity within the real estate space to be part of the change and to profit from it," Caine explains, drawing on fresh insights from his time at COP29.

Jacob's Blueprint to Thrive in ‘25

• Leverage AI to streamline operations - potentially multiplying your team's efficiency.

• Get knowledgeable on energy efficiency ratings - they're becoming increasingly important for both sales prices and rental returns.

• Start highlighting properties' energy efficiency - it's becoming a key factor in property values

• Lead the market with transparency - including clear price guides to build trust

Drawing on his unique background in opera, international relations, and real estate leadership, Jake offers a fresh and frank perspective on how agents can position themselves as trusted advisors in a changing market.

"The volume of data and the precision with which that data can be condensed into something immediately digestible... will transform how we work," he says, highlighting how technology will enhance rather than replace the vital human elements of real estate.